We Are the Care Initiative


The child care challenge is a multifaceted issue, thus the We Are the Care Initiative is made up four unique task forces: Cross-Sector Collaboration, Local Government Engagement, Power to the Profession, and Public Awareness Campaign.

These task forces look to effect change within our community through the education of public and private sectors, the utilization and alignment of resources, and collaborative innovation. Consider joining us!

Cross-Sector Collaboration

Mission: To support cross-sector collaboration between businesses/employers and child care providers

Vision: Employers and local child care professionals collaborate and use the necessary tools to secure access to affordable, quality child care for our region’s working families.

Next meeting: Friday, May 13th, 10 am

This task force is working towards the following goals with tentative deliverable dates:

  • Creation of a Family-Friendly Workplace Toolkit Website
    • Status: Launched November 2020. Check out the website HERE
  • Support the Creation of a Position within SLO Chamber to support Family-Friendly Workplace work within the County
    • Status: Launched! Christina Lefevre Latner was hired at the SLO Chamber as the new Workforce Development Manager overseeing the Family-Friendly Workplace Accelerator program in early October 2021
  • Support Workforce Development Manager in creation of a Family-Friendly Workplace Assessment tool
    • Status: Created! Administered by the Workforce Development Manager
  • Host 2022 Workshops on the Family-Friendly Workplace Practices
    • Status: In Progress. Currently in discussions and likely scheduled for early summer 2022

Local Government Engagement

Mission: To address the Role of Local Government (city/county/regional) in tackling the Child Care Challenge

Vision: Every city, county, school district, and elected official has policies and existing incentives to support early childhood development and care.

Next meeting: TBD

This task force is working towards the following goals with tentative deliverable dates:

  • Recruitment and formation of group of "Child Care Liaisons" from all local city councils and BOS.
    • Status: Complete and on-going. The Child Care Planning Council will continue to engage this group and provide updated information.
  • Compile resources relating to child care for upcoming elections, reach out to candidates. Track coming June Primaries and candidates
    • Status: In-Progress
  • Connect with local groups such as League of Women Voters to see about adding child care questions to debates.
    • Status: In-Progress

Power to the Profession

Mission: Promoting accessible education, training, and certification of the Early Childhood Education workforce while addressing the workforce crisis through collaboration with higher education entities, governmental bodies, and business entities, to achieve living wages for Early Childhood Educators in San Luis Obispo County

Vision: Early Childhood Educators in San Luis Obispo County will be recognized as professionals with professional standards and certification and will be well-compensated accordingly.

Next meeting: TBD, 3 pm

This task force is working towards the following goals:

  • Identify preliminary goals and programs. Taking into consideration equity, diversity, and SLO County's mix delivery system of child care.
    • Status: Completed!
  • Research and better understand the coming Universal Pre-School roll-out in SLO County. Engage with school districts, if appropriate, and support the child care industry during this transition.
    • Status: In-Progress

Public Awareness

Mission: Creation of local marketing/media and public awareness campaign to highlight the critical role child care and child care professionals play in the vitality of our community and its economy

Vision: Our community is aware and appreciates the critical role child care and child care professionals play in the vitality of our community and its economy

Next meeting: Friday, April 22, 10 am

This task force is working towards the following goals with tentative deliverable dates:

  • Providing public comment at the Board of Supervisors, City Council, and numerous School Board meetings throughout the County.
    • Status: Active and on-going. You can read our March/April public comment HERE. Consider SIGNING UP to give public comment.
  • Address the identity of WATC through creation of flyer and increase awareness and engagement in the initiative.
    • Status: Completed. Task force created a "public prolife" flyer that was distributed. Additionally ads were run about the WATC Initiative in SLO Life Magazine, New Times, and the 2021 Mid State Fair Daily Schedule. Ads were run in July- Sept 2021.
  • Create and launch a "We Are the Care Community Voices Tour." Travel through out the county and gather stories from parents/families.
    • Status: In-progress. Setting up to launch very soon!
  • Administer a county-wide questionnaire, in conjunction with the "We Are the Care Community Voices Tour," to gather stories from parents/families.
    • Status: In-progress. Setting up to launch very soon!


Interested in attending a meeting? Email WeAreTheCareSLO@gmail.com